objective: create a cohesive three-item packaging suite for a consumer product line, ensuring visual cohesiveness while maintaining individual product identities.
concept: “Shade” is a sunscreen brand offering a line of sun care products tailored to specific customer needs. The line includes a moisturizing sunscreen lotion, a sunscreen spray, a facial moisturizer with SPF, and an aloe after-sun gel designed for post-sun hydration. The design focuses on clean, modern aesthetics, balancing practicality with style. The packaging enhances the user experience and embodies the brand’s vision of combining sun protection with vibrant, fashion-forward living.
project created while attending Auburn University.